Showing posts with label 3d animation services. Show all posts
Showing posts with label 3d animation services. Show all posts

Wednesday, 21 December 2016

Importance of 2D & 3D Animation Videos in Business

2D & 3D Animation Videos in Business 


In recent years, the trend of making explainer videos has increased. The reason for change is the results explainer videos have shown to its makers. Investing in explainer videos guarantees a better return on investment than other mediums. That is the reason modern entrepreneurs prefer to use it as a principal marketing tool.

2D & 3D Animation Videos in Business


It doesn’t really matter if the explainer videos are in 2D or 3D. The performance majorly depends on the content passed on to the audience. However, the essential task is making an explainer video at the first place. What’s the actual reason it is important to make 2D or 3D animation videos for the business? Let’s find it out from the pointers below.

1.      Increase Conversion Rates: In popular terms, an increase in conversation rate is called going “Viral.” Here the explainer video reaches the audience and becomes popular in a short time. This method has been utilized by small, medium, and large-scale companies and gained success. Even though there isn’t a set formula for the process, it provides an open scope for improvisation.

2.      Audience Retains Information: It’s a proven fact that audience remembers more from visuals than text, images or audio. Moreover, the business animation video explains the product or service through a story. The audience watching video remembers the story better than the features highlighted. This factor also increases the word of mouth publicity from the users. Most of the customers share the video on social media if they like the product or services offered.

3.      Grabs Attention: The traditional text content has several limitations attached to it. The business owners relying on text content have failed drastically for two reasons. Firstly, it confuses the potential customers and secondly it slows down the loading time of a website page. It’s better to rely on the explainer videos as it helps in keeping the website clean and represent the ideas more creatively. It grabs attention as the information is transferred from a single source using visuals, sound, and text altogether.

4.      Easily Shareable: It’s not necessary that the explainer video is restricted to the website only. It can be shared on multiple platforms to increase traffic on the website. Few video hosting sites like YouTube and Vimeo enable the use of SEO techniques. With use of suitable keywords in the title and description ranking of the website can be increased. Moreover, these video hosting sites are compatible with mobile phones, results increasing sharing amongst the audience. This factor increases the chances of creating more customers for the business.


5.      Showcase the Character: If the customer comes to the business for the first time, it’s marketing. However, if the customer becomes a repeat customer it’s only because of an influential character of the business owners. If it’s an online business it is very important to create a face for the company. Consumers are able to trust the company better even if they attempt to create a ‘virtual connection’ with the customers. To achieve a favorable result it is essential to find a good animation company like Animation 299, the specialist in 2D & 3D animation videos.   

Thursday, 24 November 2016

5 Questions to Ask Before You Hire a 2d or 3d Animation Service Provider

2d and 3d Animation Service


Today the practice of making explainer videos for the company is in fashion. Explainer videos have a capacity of attention-grabbing more than any other medium. A combination of visuals, music, text and voice-over makes it more appealing and easily understandable for the viewers. It really doesn’t matter if you are making the explainer videos in 2D or 3D. Market is full of potential 3d animation services and 2d animation services to complete your requirement.  

However, both the platforms have advantages and disadvantages of its own. It mainly depends on the purpose of your video production and nature of your business as well. A 3d animation video offers a better depth and perspective for the product narrated in the video. Whereas 2d animation provides quick, lively and a candid view about the company and its products.



It’s very important to choose the right company to get the explainer video done properly. There is no major difference in short listing and selecting the animation service providers in any of the platforms. Questions for selecting 3d animation services are similar to queries for 2d animation services as well. Let us have a look at the exact questioner for selecting an animation service provider.

·         How old is the Company?
It is very important to check the total experience of the company. We prefer to always work with a highly experienced 3d animation services and if going for 2d animation even a company with moderate experience is good enough.   

·         Do they have a Website?
It is quite easy to have a website in today’s market. The concern is not the availability of the website but the quality of it. If the animation company you are planning to work with does not have an attractive website for themselves, it stands a very rare chance for them to perform well for you either. Remember no professional 3d or 2d animation services would ever use templates for their own website.  

·         Who are the team members working on your project?    
Now after confirming about the company is there a real need to inquire about the team members? We definitely say yes to this as many 2d and 3d animation services do not have a team of their own. They mostly outsource their projects to freelance animators. The company acts only as a mediator in the whole process. This is certainly not something you are paying for. Companies like Animation 299 have a dedicated in-house team for all their projects, better rely on such companies.  

·         Does the company have work samples available online?
They can show you tons of animation projects that are done by them. However, it is very necessary to know if the clients have used them or not. Companies tend to show even the work rejected by the clients. If this is the case, you have landed up at the wrong place. If the company shows samples of work available online, it means that clients approve their work. It is always better to work with companies having recognition in the market.

·         What are their charges for animation services?
Now this question matters the most entrepreneurs while finalizing an animation service provider. What would be the charges for their 3d or 2d animation services? What we suggest is never opt for the lowest quote ever. An excellent piece of animation is the stuff that’s going to pay you in the long run. Making a fantastic animation requires artists to brainstorm, conceptualize, research and plan the whole project. These efforts’ need to be rewarded appropriately, that’s why it is better to spend few extra bucks on animation services.